Remember the vintage Fabergé perfumes? Woodhue. Aphrodisia. Tigress! And Music.
This bottle sat on my Nana’s dresser for decades. After she passed away, I slept in her room. The air was fresh and light.
Upon leaving, I asked my mother if I could take Music with me.
Of course, she said.
It still smells of delight. There’s hardly any left. It doesn’t matter.
Now, a question.
Is your website multi-sensorial? Does it evoke a tactile, sensual experience? Does that experience entwine with the essence of who you are and what you offer?
If you’re a mature creator, I believe this is even more important. You, your life, and your handiwork over time develop a distinct, incarnational quality that can’t be duplicated online (no!)—but!—your online presence can point to it. Vividly.
Then, those who love what you love may find you.
