It may seem counterintuitive for me to say that website design is ultimately unimportant. But considering the vastness of being and change, it’s a drop—inside a drop.
My clients and I have met intriguing, perplexing challenges lately. What helps most is when we stop, laugh, sit back, and remind ourselves: “It’s only a website!”
Sites come and go. Trends in design morph and technology rapidly advances… not necessarily in accord with our wisdom.
Existence is full of joy and sorrow that far outweighs the importance of interfaces or color schemes. Birth, loss, the Goliaths we meet— these are the things that hold meaning.
The great equalizer is coming.
Our legacies are defined not by the online presence we've created, but by the impact we've had, the people we've touched. A site (or indeed, any online presence) may contain and reflect a legacy, but without real-world incarnation, it’s hollow.
Change is inevitable, continual. As we adapt to the changing conditions of our lives, shifting priorities and new challenges arise—waves. In the tech realm, new platforms and tools are constantly emerging.
While design excellence is certainly a priority when we work together, it pales in comparison to the vastness. May the focus be on what matters and on true legacy, rather than getting caught up in the trivial and ephemeral.
